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Comcast Details Plans For 10 Channels To Boost Diversity

Comcast Corp. said it plans to launch 10 new independent channels over the next eight years to satisfy a series of commitments to provide more minority-run programming. The move comes after Comcast spent last year locked in an arduous regulatory approval process for its landmark deal to acquire a majority stake in media conglomerate NBC Universal. The deal included a number of public-interest commitments to diversity-promoting organizations. Comcast is now accepting proposals for the first three of the planned channels. One channel expected to launch in July 2012 will be American-Latino operated and feature English-language programming. African-Americans will own majority stakes in the other two channels, which are planned to launch by January 2013. Click here to read more.
 
 



INSIGHT Into Diversity